Smithsonian inks sat pact

Adalian, Josef
September 2007
Daily Variety;9/24/2007, Vol. 296 Issue 59, p5
Trade Publication
The article presents information on Smithsonian Channel's first deal and its first program to be aired in the last week of September 2007 n the U.S. A partnership between Showtime Networks Inc. and the Smithsonian Institution, Washington D.C. will help the channel to meet its September premiere deadline while taking advantage of Direct TV's October marketing campaign. Smithsonian Networks general manager Tom Hayden discusses plans to launch a video-on-demand service for cable customers.


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