Nielsen bows fan forum

Learmonth, Michael
September 2007
Daily Variety;9/25/2007, Vol. 296 Issue 60, p1
Trade Publication
The article reports that Nielsen Co. has begun beta testing an online social network to give passionate television (TV) or film fans a forum to express their views in the U.S. The social network, "Hey! Nielsen Score," is designed to be a measure of business and audience engagement. Meanwhile, the company plans to launch the Spanish-language version, "Oye! Nielsen" in January 2008.


Related Articles

  • SOCIAL STANDING.  // Music Week;6/1/2012, Issue 22, p46 

    Statistics on the official fan pages in Facebook, Tweeter, and YouTube is presented.

  • MY TWILIGHT EXPERIENCE.  // People;11/11/2012 TWIGHT'S BREAKING DAWN Part 2, p78 

    The article presents several quotations from fans of the motion picture series "The Twilight Saga," relating to their experiences and attitudes about the films.

  • OZ 'BUFFY' FANS FEELING DRAINED. Chai, Paul // Daily Variety;6/20/2005, Vol. 287 Issue 56, p16 

    The article reports that a promoter of an Australian national "Bufty the Vampire Slayer" conference has disappeared with up to a half-million dollars, leaving nearly 1,000 local fans fearing they have been the victim of a real-life bloodsucker. Edward Schumacher, topper of Scooby Gang...

  • A Fanboy Field Guide. Hill, Logan // New York;2/9/2009, Vol. 42 Issue 4, p55 

    A chart is presented which analyzes fans of books and movies including the film "Star Wars" and the television show "Star Trek," describing the fans' favorite Web sites, philosophies and accessories including iPhones, fake ears, and collectible lunch boxes.

  • CYBERLINK DEBUTS MOOVIELIVE.COM FOR MOVIE ENTHUSIASTS.  // Online Product News;May2008, Vol. 27 Issue 5, p2 

    The article announces that CyberLink Corp., a leader in digital home solutions in Taiwan, has launched MoovieLive.com, a web service for movie fans and PowerDVD users. According to CyberLink Chief Executive Officer (CEO) Alice H. Chang, there are several social activities in the offline world...

  • Website sets Brazilian screenings. Hopewell, John // Variety;9/1/2008, Vol. 412 Issue 3, p8 

    The article reports on the Brazilian film industry which has created a cinema-on-demand initiative MovieMobz which uses social networking websites such as MovieMobz.com to allow movie fans to pick favorite films that they want to see. When a film has been requested enough times, fans are emailed...

  • Clive Thompson: In Praise Of Obscurity. Thompson, Clive // Wired;Feb2010, Vol. 18 Issue 2, p30 

    The author discusses the bad effects of having a large online audience in the Internet. He cites the case of poet Maureen Evans, who has produced several thousands of followers in Tweeter. He cites that when the number of Evan's audience grew to several thousands, the sense of community has...

  • Michigan.  // CruiseGuide;10/26/2009, p18 

    The article reports on the page of Pure Michigan on Facebook attracting the attention of 20, 000 fans.

  • How to get a celeb to follow you on Twitter.  // Dolly;Oct2011, Issue 490, p44 

    The article offers tips for fans on getting a celebrity follow them on Twitter. According to Twitter expert Keith Keller, one can have a better chance of being followed by a celebrity who follows their fans. He explains that the use of keywords is the best approach to getting their attention. He...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics