TITLE

Breaking News

PUB. DATE
January 2000
SOURCE
Advertising Age;1/10/2000, Vol. 71 Issue 2, p30
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Presents news briefs related to Internet-based marketing as of January 10, 2000. Launch of Earthlink's advertising campaign on the brink of its merger with MindSpring Communications; Efforts of Metropolitan Life Insurance Co. to find an advertising agency to establish the company online; Launch of Web tracking software Demographic Profiling System by nCognito Interactive Services.
ACCESSION #
2671939

 

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