TITLE

Cable Puts Digital 'Education' on TV

AUTHOR(S)
Spanglar, Todd
PUB. DATE
September 2007
SOURCE
Multichannel News;9/10/2007, Vol. 28 Issue 36, p3
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article reports that the U.S. National Cable & Telecommunications Association has come up with a television-advertising campaign regarding cable video services in the wake of 2009 digital-television transition deadline in the U.S. The $200 million campaign is promoting the idea that cable video services will be unaffected when the deadline hits in February 2009. While the campaign is getting wide support, the National Association of Broadcasters have objected the claim.
ACCESSION #
26591963

 

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