The Euro Challenge

Loeb, Edward R.
September 2007
Gourmet Retailer;Sept2007, Vol. 28 Issue 9, p8
Trade Publication
The article focuses on the increase in the value of Euro against the U.S. dollar. It is noted that this increase will get the attention of the domestic U.S. producers of specialty products. The U.S. retailers and importers will confront the challenge of marketing more expensive imports. This weakening in the dollar has coincided with the New York Summer Fancy Food Show that included various country pavilions providing distributors and retailers alike with more global array of products.


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