TITLE

AdMarket 50

PUB. DATE
January 2000
SOURCE
Advertising Age;1/3/2000, Vol. 71 Issue 1, p36
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
This section presents the online market index of the top 50 publicly traded marketing and media companies in the U.S. for the week ended December 29, 1999.
ACCESSION #
2650514

 

Related Articles

  • AdMarket 50.  // Advertising Age;1/31/2000, Vol. 71 Issue 5, p94 

    This section presents the online market index of the top 50 publicly traded marketing and media companies in the U.S. for the week ended January 28, 2000.

  • AdMarket 50.  // Advertising Age;1/4/1999, Vol. 70 Issue 1, p28 

    This article presents information on the stock performance of publicly traded marketing and media companies in the U.S. in December 1998. Interpublic Group of Companies' stock hit $80.62 on December 29, a 52-week high that gave New York-based Interpublic an $11 billion stock market valuation. It...

  • AdAuction revamps for one-stop ad buys. Frook, John Evan // B to B;05/08/2000, Vol. 85 Issue 5, p54 

    Focuses on San Francisco, California-based media buyer OneMediaPlace's creation of an Internet trading exchange that will serve as a one-stop media buying site. Competitors of the firm; Percentage of OneMediaPlace's revenues from Internet advertising and outdoor commercials; Parochial nature of...

  • AdMarket50.  // Advertising Age;04/30/2001, Vol. 72 Issue 18, p34 

    The article reports on the stock performance of publicly traded marketers, advertising agencies and media buying companies, based on Bloomberg's AdMarket 50 index for the week ended April 27, 2001. The report includes statistics on the Dow Jones Industrial Index, stock winners and losers and a...

  • AdMarket50.  // Advertising Age;4/30/2001, Vol. 72 Issue 18, p34 

    The article reports on the stock performance of publicly traded marketers, advertising agencies and media buying companies, based on Bloomberg's AdMarket 50 index for the week ended April 27, 2001. The report includes statistics on the Dow Jones Industrial Index, stock winners and losers and a...

  • Online media tools advance. Aho Williamson, Debra // Advertising Age;6/18/2001, Vol. 72 Issue 25, pT6 

    This article reports on the online media planning services offered by companies for media buyers in the U.S. Avenue A, for example, spun off its technology division into an operating unit, Atlas DMT. It hopes to sell its proprietary software for managing media planning and buying to other...

  • Ways marketers can manage programmatic costs.  // Advertising Age;9/14/2015, Vol. 86 Issue 17, p0016 

    The article discusses ways to manage programmatic costs by digital marketers. It has been suggested to analyze specific contractual language about rates by meeting periodically with agency and vendor partners to discuss labor and tech fees as well as avoiding to pay twice for the same tech...

  • Expedia appoints PHD to media task. Grimshaw, Colin // Marketing (00253650);10/9/2003, p4 

    Expedia Inc., the travel booking Web site, has moved its offline media planning and buying out of Media Planning Group into PHD. The change of agency is a precursor to a massive expansion in Expedia's Great Britain marketing budget. Clemmow Hornby Inge is responsible for creative, Arnold...

  • AdMarket50.  // Advertising Age;10/9/2000, Vol. 71 Issue 42, p102 

    The article reports on the Bloomberg's AdMarket 50 index of top 50 publicly traded marketer, advertising agency and media companies for the week ended October 6, 2000. The article highlights the biggest stock winners and losers of the week. A profile of the advertising firm, Havas Advertising,...

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics