CMT Puts Pedal to the Metal for 'Dale' Flick

Haugsted, Linda
August 2007
Multichannel News;8/27/2007, Vol. 28 Issue 34, p23
The article reports on NASCAR's promotional campaign of its original film "Dale" in the MTV Networks channel's history. "Dale" is narrated by actor and race fan Paul Newman and produced by Jay Abraham and Jim Jorden. NASCAR will debut the film on September 4, 2007, with primetime showings the following two nights.


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