TITLE

No Minor Market

AUTHOR(S)
Kridel, Tim
PUB. DATE
August 2007
SOURCE
Multichannel News;8/27/2007, Vol. 28 Issue 34, p14
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article reports on efforts by U.S. television networks to cater to Hispanic children and adults in light of the rising Hispanic population. Verizon Communications' FiOS TV has four kids channels in its Spanish tier. Disney Channel aired "Cheetah Girls" in Spanish and will release "Wizards of Waverly Place" in Spanish. Nickelodeon says that its "Dora the Explorer" and other English-language shows are popular with Latino households because Hispanic kids have become bilingual.
ACCESSION #
26391385

 

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