Shorter Fare Keeps Viewers Longer
- Too much too young? Addington, Tim // B&T Magazine;9/3/2010, Vol. 60 Issue 2724, p5
The article discusses the challenges faced by the Australian television networks Seven and Ten in reaching the young adult market with their newly launched channels 7mate and Eleven at a time when young people are multitasking with plenty of digital devices available.
- Nets in rare long-form for May. Coe, Steve // Broadcasting & Cable;4/8/96, Vol. 126 Issue 15, p8
Reports on the May sweeps for 1996 in the broadcasting industry in the United States. What is unique about this years' sweeps; Details on programming by ABC; Details on NBC's sweeps strategy; Features of CBS' May programming; Programs to be aired by Fox.
- McDevitt blames broadcasters for declining audiences. Lee, Jeremy // Campaign;2/15/2002, Issue 6, p2
Reports on the blame put by Barb chief executive Caroline McDevitt on broadcasters for declining audiences in England. Contribution of poor programming to the decline; Entities mostly affected; Concern about terrestrial viewing figures.
- Fight Competition by Becoming Competition. Smith, Randy J. // Multichannel News;4/20/2015, Vol. 36 Issue 15, p30
The author comments on the implications of significant decline of viewership on the cable and broadcasting companies in the U.S.
- A Bilingual Quandary. Friedman, Wayne // Television Week;9/6/2004, Vol. 23 Issue 36, p34
Focuses on the struggle of U.S. television networks in reaching Hispanic teens and young adult audience. Efforts of advertisers to reach Hispanic teens and young adult viewers; Examples of television programs that are being watched by Hispanic young adults; Factors which contribute to the...
- ObservaciÃ³n de la ficciÃ³n televisiva en ocho paÃses iberoamericanos. Gómez, Guillermo Orozco; de Lopes, María Immacolata Vassallo // ComunicaciÃ³n y Sociedad (0188-252X);2010, Issue 13, p13
The results presented in this paper come from a year of monitoring of television fiction in eight Iberoamerican countries. Some main transformations can be appreciated in the production, broadcasting and reception of the increasingly diversified TV fiction programming. Telenovela consolidates...
- Ratings, audiences -- and stocks. // Columbia Journalism Review;Winter1966, Vol. 4 Issue 4, p5
The section presents an editorial which appeared in the December 6, 1965 issue of "Broadcasting" magazine. It observed that Wall Street analysts were following television audience ratings with great care, and added: "In no other reason have the networks gone to the greater lengths to trumpet...
- Broadcast boosts the magnetism of on-demand TV. Alps, Tess // Media Week;4/8/2008, Issue 1157, p23
The author reflects on on-demand television (TV) viewing. She says that the further recorded TV gets from its original broadcast, the less likely everyone is to bother to watch. She believes that all the technological devices, which are appreciated by viewers, have an advance. She argues that...
- THE SHAW REPORT. // Entertainment Weekly;6/9/2006, Issue 880/881, p19
The article cites the reasons to watch television in June 2006.