Wal-Mart Feels Profit Squeeze

Zwiebach, Elliot
August 2007
SN: Supermarket News;8/20/2007, Vol. 55 Issue 34, p8
The article reports on the announcement of Wal-Mart that it will lower pricing and a broad range of offerings in grocery, pharmacy and electronics due to the market-share gains during the second quarter of 2007. The company still continue to seek market-share gains by putting more emphasis on lower-margin food items, increasing price roll-backs and continuing to feature markdowns in apparel and home merchandise.


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