Mattress Expo shares secrets of its success

Perry, David
August 2007
Furniture/Today;8/13/2007, Vol. 31 Issue 48, p28
Trade Publication
The article discusses secrets to the success of U.S.-based Mattress Expo, which celebrated its seventh year in the business. These include sharing a love for the business, extending warranties, offering coupons, great greetings, listening carefully, and valuing the customer. Mattress started as a multi-brand vendor, but decided to form a strategic partnership with Simmons.


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