'Meerkats' Go Digital

Umstead, R. Thomas
August 2007
Multichannel News;8/6/2007, Vol. 28 Issue 31, p24
The article reports on the U.S. cable television network Animal Planet's debut of the sophomore seasons of its popular "Meerkat Manor" series online. The show is one of component of the network's aggressive multimedia promotional push leading to the program's launch on traditional television on August 10, 2007.


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