TITLE

Nike To Launch Livestrong Apparel

PUB. DATE
August 2007
SOURCE
SGB;Aug2007, Vol. 40 Issue 8, p14
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article announces that Nike will develop the Livestrong Collection, a line of footwear, apparel, and accessories that feature cyclist Lance Armstrong's Livestrong brand. The article states that Nike will give all profits from the collection to the Lance Armstrong Foundation, which supports cancer survivors and works to make curing cancer a priority.
ACCESSION #
26164018

 

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