Indian UTV preems pair of pix online

Frater, Patrick
August 2007
Daily Variety;8/7/2007, Vol. 296 Issue 26, p8
Trade Publication
The article reports Indian entertainment conglomerate UTV has decided to premiere two of its movies online, the "Fear" and "The Blue Umbrella" after UTV signed a deal with Rajshri.com, Bigflicks.com, and Indyaondemand.com. UTV asserts that the online releases are mainly targeted at audience outside India. It is cited that "Fear" will only be seen online, while "The Blue Umbrella" will be simultaneously seen online and in theaters.


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