TITLE

Insertion firms target digital streams

AUTHOR(S)
Forkan
PUB. DATE
December 1999
SOURCE
Multichannel News;12/13/99, Vol. 20 Issue 51, p126
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reports that digital advertisement-insertion vendors SeaChange International Inc. and nCUBE are developing add-on products for cable operators. Focus on digital-stream insertion and interactive advertising applications; Technology for splicing a commercial into a digital program stream.
ACCESSION #
2603290

 

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