No Wavering on Innovation

Winslow, George
July 2007
Multichannel News;7/30/2007, Vol. 28 Issue 30, p30
The article reports on the decision of BendBroadband to apply for a waiver that would allow the operator to deploy inexpensive digital set-top boxes on grounds towards the February 2009 transition to digital television signals. Company chief executive and chairman Amy Tykeson said that in their market, people are very price-conscious, so they need a cheap technology to comply with the changes.


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