Land Rover vies for clothes trade

Goddard, Charlotte
September 1999
Marketing Event;Sep99, p26
Describes the booth of Land Rover Gear at the County Collections trade event of Comtek in London, England in August 1999. Theme of the collection; Remarks from Andrew McRobb, managing director of Land Rover Gear; Marketing strategy of the company; Details on the event. INSET: Country clothing.


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