TITLE

Volvo arrives; Chevy explodes

PUB. DATE
November 1999
SOURCE
Advertising Age;11/29/1999, Vol. 70 Issue 49, p79
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Presents a historical background of advertising by automobile makers during the 20th century. Annual sales of Volvo AB; Overview of the commercial ran by Chevrolet in 1956.
ACCESSION #
2585059

 

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