TITLE

Honda to give Web leads on merit, not location

AUTHOR(S)
Rechtin, Mark
PUB. DATE
November 1999
SOURCE
Automotive News;11/29/1999, Vol. 74 Issue 5850, p4
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the requirements established by Honda Division for dealers who want sales leads from the company's Web site. Honda's forwarding of sales leads in the first quarter of 2000; Possibility that the sales leads might not go to the dealer who is geographically closest to a customer.
ACCESSION #
2567204

 

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