TITLE

PT Cruiser gets running start

AUTHOR(S)
Halliday, Jean
PUB. DATE
November 1999
SOURCE
Automotive News;11/29/1999, Vol. 74 Issue 5850, p3
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on DaimlerChrysler's collection of prospective names and data for the Chrysler PT Cruiser since January 1999. Events and activities in the prelaunch program; Placing of advertisements in college newspapers about the events. INSET: D/C promotes vehicle with online chat.
ACCESSION #
2567199

 

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