Meza, Ed
June 2007
Daily Variety;6/28/2007, Vol. 295 Issue 62, p5
Trade Publication
The article reports on the acquisition of European broadcaster SBS by ProSiebenSat 1, the biggest television group in Germany. Guillaume de Posch of ProSiebenSat 1 will remain chief executive officer (CEO) of the new company while SBS chief executive Patrick Tillieux is the company's new chief operating officer. De Posch states that the acquisition would diversify revenue sources and expand into new markets, as well as invest in additional channels including online services and content creation.


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