Attack of 'Bridezillas'

Reynolds, Mike
June 2007
Multichannel News;6/25/2007, Vol. 28 Issue 26, p26
The article reports on WE TV's promotional push for the latest season of its original series "Bridezillas." At least 300 posters advertising the television series were posted on the upper-level Metro-North Commuter Railroad train bays at Manhattan commuter hub Grand Central Terminal. This scheme is part of the multimedia push for the fourth season of the network's highest-rated series.


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