CBS to Send Gemstar IPG Data

Spangler, Todd
April 2007
Multichannel News;4/23/2007, Vol. 28 Issue 17, p8
The article reports the multiyear distribution and advertising deal between the CBS and Gemstar-TV Guide International allows for the distribution of data for the TV Guide On Screen guide over both CBS owned-and-operated stations and participating affiliates across the U.S. The deal was completed by Gemstar-TV Guide in preparation for the U.S. Federal Communications Commission's February 2009 deadline for discontinuing analog broadcasts.


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