TITLE

A Clear Concept

AUTHOR(S)
Albiniak, Paige
PUB. DATE
June 2007
SOURCE
Multichannel News;6/11/2007, Vol. 28 Issue 24, pA15
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article focuses on Eileen Diskin, vice president of marketing for U.S.-based cable television company PBS Kids Sprout. Diskin helped create a brand identity based on the network's mission of "to be the place on TV where parents and kids share special time and moments." She has the ability to get everyone in the team engaged and working together with very positive chemistry.
ACCESSION #
25367330

 

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