Syedain, Hashi
May 2007
People Management;5/3/2007, Vol. 13 Issue 9, p42
The article offers information on an internal coaching initiative implemented by BBC on its employees. BBC radio announcers Rod McKenzie and Kevin Marsh act as internal coaches in one-to-one sessions, helping other executives to address theft management. After first experimenting with this approach in the late 1990s, the corporation has several clearly defined programs aimed at different groups and delivered by 65 BBC coaches.


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