TITLE

Museum takes a new moniker

AUTHOR(S)
Levine, Stuart
PUB. DATE
June 2007
SOURCE
Daily Variety;6/6/2007, Vol. 295 Issue 46, p4
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the re-branding strategy for the Museum of Television and Radio as the Paley Center for Media in both its locations in New York and Beverly Hills in Los Angeles, California The new name is a way for the Paley Center to include the various media through which the public receives its messages through the Internet, cell phones and other forms of media.
ACCESSION #
25351072

 

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