Cable Stretches Lead

Reynolds, Mike
June 2007
Multichannel News;6/4/2007, Vol. 28 Issue 23, p8
The article reports that advertising-supported cable networks increased their share of television-watching households during the primetime slot to 54.0 in the U.S. from September 18, 2006 to May 23, 2007. The lead of cable television over conventional television networks also increased for the television adult viewer demographic of 18 to 49 years old.


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