TITLE

TOP 10 WAYS TO ENHANCE CUSTOMERS' ONLINE EXPERIENCE

PUB. DATE
June 2007
SOURCE
Community Banker;Jun2007, Vol. 16 Issue 6, p12
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
A list of the top 10 established and emerging best practices to aid organizations make Web-site improvements that enhance users' experience compiled by Forrester Research Inc. is presented. It suggests conducting an expert analysis of a site. Also stressed is the need to concentrate on fixing usability problems with known solutions. It proposes gauging site performance against business metrics.
ACCESSION #
25325669

 

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