Aiken, Carolyn B.; Keller, Scott P.
May 2007
Leadership Excellence Essentials;May2007, Vol. 24 Issue 5, p13
The article discusses the functions involved in the role of chief executive officers (CEO) in performance transformation. It says that a CEO must explain to his employees the reason for the transformation and how it will affect them and the company. The authors state that executives must also invest time in building a strong and committed team that will deal with the transformation.


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