TITLE

Getting local…and personal

AUTHOR(S)
Peyton, Heath; Strickle, Dan
PUB. DATE
March 2007
SOURCE
CED;Mar2007, Vol. 33 Issue 3, p30
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article focuses on the value of advanced digital solutions for community-based video services in the U.S. It was cited that the value of cable networks and services in the country is increasingly judged by the degree to which they are localized and personalized. The ability to offer a fully integrated video service that includes community channels is a competitive differentiator that cable operators should continue to exploit in order to maintain and grow subscriber base.
ACCESSION #
25229565

 

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