Richman, David E.
September 1999
Marketing Management;Fall99, Vol. 8 Issue 3, p14
This article focuses on false medical advertisements in the United States. As physicians, hospitals, and managed care organizations recognize a greater need for marketing and promotion--including on the Web--more begin to face lawsuits under state consumer protection laws. Consumer protection laws that have been enacted by numerous states nationwide typically make it unlawful to engage in false advertising, unfair methods of competition, or unfair or deceptive acts or practices in the conduct of any trade. These laws, which generally apply to all businesses in virtually all industries, may require a losing defendant to pay a victorious plaintiff compensatory damages, punitive damages, and attorney fees. For quite some time, though, doctors and hospitals have been able to convince courts that consumer protection laws should not be applied to them. Instead, they successfully have argued that patients should be able to bring medical malpractice claims against them, rather than being permitted to sue under consumer protection statutes.


Related Articles

  • Legal digest.  // Consumer Policy Review;Sep/Oct97, Vol. 7 Issue 5, p180 

    Summarizes court cases on consumer issues in Great Britain. Includes the Northamptonshire County Council's suit against newspaper publisher MGN Ltd. for misleading advertising; Emma Cross' lawsuit against Kirklees Metropolitan Borough Council for breach of duty in failing to maintain a highway...

  • `loan flipping' schemes. Meili, Stephen; Sarskas, S. Edward // Advancing the Consumer Interest;Spring96, Vol. 8 Issue 1, p31 

    Reviews the consumer law case `Emery versus American General Finance, Incorporated.' Allegations against American General Finance; Court ruling on the case.

  • Truth in Lending Act. Meili, Stephen; Sarskas, S. Edward // Advancing the Consumer Interest;Spring96, Vol. 8 Issue 1, p31 

    Reviews the consumer law case `Cowen versus Bank United of Texas.' Allegations concerning the violation of the Truth in Lending Act; Outcome of the case.

  • Anti-trust/health care. Meili, Stephen; Sarskas, S. Edward // Advancing the Consumer Interest;Spring96, Vol. 8 Issue 1, p32 

    Reviews the consumer law case `Blue Cross & Blue Shield United of Wisconsin, and Compcare Health Services Insurance Corporation, versus Marshfield Clinic and Security Health Plan of Wisconsin, Incorporated.' Details on the case; Court ruling on the case.

  • 26 charges as Decoro duo face magistrates. Kidd, Andrew // Cabinet Maker;12/10/99, Issue 5167, p2 

    Reports that Furnitureland and importer Stuart Coleman has been charged with 26 offenses in relation to Decoro upholstery under the Consumer Protection Act of 1987 and will appear at Cardiff Magistrates Court in Wales.

  • Utility Backs Down On Card Fees After Pressure From Australian Regulator.  // CardLine;1/1/2010, Vol. 10 Issue 1, p40 

    The article reports that Australia based energy firm, AGL dropped plans to charge fees from its customers for using credit card for paying bills after the company faced resentment of country's top judge in a public filing against the firm.

  • V. REGULATION OF UNFAIR COMPETITION. Curran, Kenneth J.; Cohen, Dorothy // Journal of Marketing;Oct63, Vol. 27 Issue 4, p84 

    The article presents information on the marketing implications of unfair competition. A discussion is presented about the case of Federal Trade Commission v. Sterling Drug Inc., Dancer-Fitzgerald-Sample Inc., and Thompson-Koch Inc. This case deals with the intense competition and advertising...

  • When Mergers Become A Private Matter: An Updated Antitrust Primer. ROYALL, M. SEAN; VINCENZO, ADAM J. DI // Antitrust Magazine;Spring2012, Vol. 26 Issue 2, p41 

    The article discusses the filing of court cases against consolidations and mergers by the private parties in the U.S. It is mentioned that while going for mergers, companies usually hire legal advisors to obtain guidance on antitrust law. Also, there has been increasing occurrence of private...

  • Bethel herbal business accused of illegal practices. Chuvala, Bob // Fairfield County Business Journal;2/26/2007, Vol. 46 Issue 10, p4 

    The article focuses on issues related to a lawsuit involving Sunrise Herbal Remedies Inc. for abusive collection practices. The state filed the lawsuit alleging the company for sending unordered products to consumers and bullying them into paying. The lawsuit seeks restitution for customers...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics