DirecTV Hits Comcast HD Ads

May 2007
Multichannel News;5/21/2007, Vol. 28 Issue 21, p3
The article reports that U.S.-based DirecTV Inc. has sued Comcast Cable Communications Inc. over a national advertising campaign which claims that satellite customers believe that cable operator's high-definition television picture quality is better than satellites. The lawsuits charges Comcast with false advertising and deceptive trade practices for a print, radio and Internet advertising campaign.


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