End to End Collaboration

Griffin, Cara
May 2007
SGB;May2007, Vol. 40 Issue 5, p15
Trade Publication
The article reports on the athletic footwear company Foot Locker's launch of the Adidas brand's End to End footwear collection. Reportedly, the collection combines graffiti art and street design with athletic footwear. Adidas's trend and lifestyle marketing head Liad Krispin states that the footwear was designed with the help of some of the world's best known graffiti artists.


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