Cox-Disney On-Demand Deal Blocks Ad-Skipping

Reynolds, Mike; Moss, Linda
May 2007
Multichannel News;5/14/2007, Vol. 28 Issue 20, p14
The article reports that ESPN Inc. and ABC Television Group reached a deal with Cox Communications Inc. on a trial that would give the cable operator's customer access to high-profile fare the day after the broadcast premieres of the show. The shows included in the trial are "Grey's Anatomy, "Lost," "Desperate Housewives," and "Ugly Betty." The two companies will work together to test advertising insertion on the on-demand platform of Cox.


Related Articles

  • ABC TV Ratings For British Open Mixed. Herrington, Ryan // Golf World;7/27/2009, Vol. 63 Issue 5, p15 

    The article presents information on the ratings of the ABC Television network covering the British Open golf tournament 2009. The television channel reportedly got a 3.9 overnight Nielsen rating, for its Sunday telecast of the event, which was reportedly 11.1% up compared to 2008. ABC's Saturday...

  • BRINGING THE OUTDOORS IN. Leggett, William // Sports Illustrated;2/ 3/1975, Vol. 42 Issue 5, p48 

    The article discusses "The American Sportsman," an ABC-TV production about animals. It states that many such programs exist on television, but that most are of very poor quality. "The American Sportsman," however, is cited as an exception, having run successfully for 11 consecutive years as of...

  • Putting the V in DVR. Berman, Marc // MediaWeek;11/2/2009, Vol. 19 Issue 39, p30 

    The author offers opinions on television programming and prime time television programs. The decision of the ABC Television Network to schedule a months-long break between episodes of the remake mini-series "V" is questioned. The large amount of televised sports events in prime time is noted,...

  • DATELINE 06.15.  // MediaWeek;6/15/2009, Vol. 19 Issue 24, p5 

    News briefs on mass media are presented. ABC Television Network enjoyed a ratings increase for its broadcast of the 2009 National Basketball Association playoff finals. Research indicates local television stations saw an 11 percent decline in advertising revenue in the first quarter of 2009....

  • Cup Boots Up Ratings. Crupi, Anthony; Shields, Mike // MediaWeek;6/21/2010, Vol. 20 Issue 25, p4 

    The article discusses U.S. television program ratings for broadcasts of the 2010 World Cup soccer tournament. The ABC Television Network, cable television network ESPN and Spanish language broadcaster Univision all saw significant increases in ratings for World Cup opening round games over...

  • ESPN Ready To KIck Off Its First Dramatic Series. Romano, Allison // Broadcasting & Cable;8/18/2003, Vol. 133 Issue 33, p14 

    Reports on the plan of Entertainment and Sports Programming Network (ESPN) to launch its television program 'Playmakers.' Theme of the television program; Reason behind launch of the program by ESPN; Efforts of ESPN to promote the television program.

  • RIGHT UP THE VIEWERS' ALLEY. Ludtke, Melissa // Sports Illustrated;3/21/1977, Vol. 46 Issue 13, p52 

    The article describes the televised "Bowling for Dollars" as television sport's answer to "Let's Make a Deal," showing nightly in 16 different U.S. cities in different versions. It says that the show features local Tuesday-night bowling leagues and has been successful with an audience of 5...

  • FOX HITS A HOMERUN. Kissell, Rick // Daily Variety;10/24/2007, Vol. 297 Issue 18, p4 

    The article presents the ratings of television programs in the U.S. Fox is enjoying a victory in the primetime ratings due to its coverage of the final games of baseball's Red Sox-Indians playoff series. The coverage of the sporting event earned the network 19.15 million viewers. However, ABC...

  • NBA IS MAGIC FOR ABC. Kissell, Rick // Daily Variety;6/10/2009, Vol. 303 Issue 46, p5 

    The article reports on the impressive ratings brought by the National Basketball Association (NBA) Finals" to ABC Television Network against its rival primetime shows in key demographics as well as for premieres on cable in the U.S. NBA's Game 1, Orlando Magic against the Los Angeles Lakers gave...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics