HBO Rings In A PPV Knockout

Umstead, R. Thomas
May 2007
Multichannel News;5/14/2007, Vol. 28 Issue 20, p2
The article reports on the pay-per-view (PPV) performance of Home Box Office (HBO) Inc. during the fight between Oscar De La Hoya and Floyd Mayweather on May 12, 2007. The fight, in which Mayweather won a close decision over De La Hoya, became the all-time revenue PPV leader by receiving 2.13 million buys and $120 million in revenue. Mark Taffet, senior vice president of sports operations of HBO, says that the marketing support and the fight itself exposed boxing to casual sports fans. INSET: Tale of the Tape.


Related Articles

  • HBO Punches Up Ring Promos. Umstead, R. Thomas // Multichannel News;4/23/2007, Vol. 28 Issue 17, p18 

    The article describes the extensive campaign launched by Home Box Office (HBO) and Golden Boy Promotions to market the Oscar De La Hoya-Floyd Mayweather junior middleweight championship fight on May 5, 2007. The fight is expected to become one of the biggest attraction in pay-per-view (PPV)...

  • Mayweather Fight Reported Richest Boxing Event Ever.  // Jet;5/28/2007, Vol. 111 Issue 21, p51 

    The article reports on the revenue generated by the boxing match between Floyd Mayweather and Oscar De La Hoya on May 5, 2007. The fight was broadcast on Home Box Office's (HBO) pay-per-view television service and was viewed by a 2.15 million households, surpassing the revenue generated by the...

  • HBO bout KOs PPV record. Dempsey, John // Daily Variety;5/10/2007, Vol. 295 Issue 28, p3 

    The article reports that the pay-per-view (PPV) buys record of the Home Box Office Inc. (HBO) has reached to 2.15 million due to the broadcasting of Floyd Mayweather Jr.'s victory over Oscar de la Hoya in a junior-middleweight bout in 2007. In 1997, the company has recorded 1.99 million PPV buys...

  • Can Boxing Get Its Legs Back? Umstead, R Thomas // Multichannel News;5/14/2007, Vol. 28 Issue 20, p27 

    The article offers the author's point of view on the chances of boxing competing with the rising mixed martial arts genre and if it can remain the winner in pay-per-view's unscripted big-event revenue category. The author notes that a boxing match starring two big name boxers like Oscar De La...

  • Don't Count Boxing Out. Lafayette, Jon // Television Week;5/14/2007, Vol. 26 Issue 20, p10 

    The article focuses on the implications of the increased pay-per-view (PPV) revenue of the match between boxers Oscar De La Hoya and Floyd Mayweather for the television broadcasting of boxing in the U.S. It notes that the tournament posted a revenue of $120 million. It cites the efforts of HBO...

  • Reclaiming Pay-Per-View's Crown. Umstead, R. Thomas // Multichannel News;9/14/2009, Vol. 30 Issue 34, p30 

    The article focuses on the revenue earned by the Home Box Office Inc.'s (HBO) pay-per-view (PPV) during every major boxing events in the U.S. It states that the boxing category is averaging more than 200 million dollars in PPV revenue. It adds that both boxers Floyd Mayweather and Manny Pacquiao...

  • Next De La Hoya PPV Bout Is Set. Umstead, R. Thomas // Multichannel News;03/20/2000, Vol. 21 Issue 12, p28 

    Reports on the scheduled fight of boxer Oscar De La Hoya with former super-lightweight champion Shane Mosley on June 17, 2000. Pay-per-view showing of the bout; Press conference scheduled in Los Angeles, California, to announce the fight; Possible schedule for a rematch between De La Hoya and...

  • Top rank maps out De La Hoya plans. Umstead, R. Thomas // Multichannel News;03/06/2000, Vol. 21 Issue 10, p36 

    Reports plans to groom boxer Oscar De La Hoya for a June 2000 pay-per-view (PPV) fighting event in the United States. Contenders pitted against De La Hoya; Account on the PPV revenue generated by the September 1999 De La Hoya-Felix Trinidad bout; Excitement over the De La Hoya-Trinidad rematch.

  • Main Event. Gregory, Sean // Time International (South Pacific Edition); 

    This article reports on the boxing match between Oscar De La Hoya, 34 year-old Olympic gold medalist and real estate mogul and the 30 year old Olympic bronze medalist who turned pro in 1996, Floyd Mayweather Jr. The fight took place in Las Vegas, Nevada, and was televised nationally on May 5,...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics