School Specialty Plans Reorganization

April 2007
Educational Marketer;4/30/2007, Vol. 38 Issue 9, p1
Trade Publication
The article reports on the move of K-12 supplemental published and distributor School Specialty Publishings in Greenville, Wisconsin, to reorganize the company, to streamline its business and refocus on core assets. Sources say, the company's first step is to put for sale the company's video production business, School Specialty Media. Step two is an accelerated integration of a category management structure and improved marketing to improve product development. Key information is presented.


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