TITLE

Nice to Meet You

AUTHOR(S)
Schoenberger, Chana R.
PUB. DATE
April 2007
SOURCE
Forbes Asia;4/23/2007, Vol. 3 Issue 7, p56
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article discusses the efforts of Meetup.com, a social networking Web site, to sell its service to marketers. The site has 3 million registered members and 24,000 groups. Meetup began negotiating with car companies, financial services firms and packaged-goods makers about sponsoring groups that might be interested in the products these companies sell. The company also plans to talk to marketers with brands that already have a fan base on the site.
ACCESSION #
25030763

 

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