Giving Discovery a Break.com

Donohue, Steve
May 2007
Multichannel News;5/7/2007, Vol. 28 Issue 19, p32
The article presents a comparison of viral video Web site Break.com and Discovery.com, a web site owned by Discovery Communications Inc. As of March 2007, Break.com claimed that it drew 16.3 million unique visitors compared to the 5 million unique visitors gathered by Discovery.com. In terms of revenue, Discovery.com enjoys the lead with $3.01 billion in 2006 compared to the $1 million revenue of Break.com during the period.


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