Whole Foods steps up sourcing standards

McTaggart, Jenny
April 2007
Progressive Grocer;4/15/2007, Vol. 86 Issue 5, p12
Trade Publication
The article reports on the partnership of Whole Foods Market with TransFair USA and Rainforest Alliance to offer customers a buying program that brings together a set of strict criteria for products from developing countries. According to Whole Foods, the Whole Trade Guarantee program will ensure exceptional product quality, better wages and working conditions for workers, and sound environmental production practices. These products will be identified with a Whole Trade logo.


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