Writing a wrong

March 2007
Marketing Management;Mar/Apr2007, Vol. 16 Issue 2, p4
The article cites a poll of members of the International Association of Business Communications, conducted by TWI Surveys Inc., whose results show that respondents feel they spend an excessive amount of time dealing with email. Most respondents say that reading and responding to email negatively affects their productivity. Those with PDA's were found to spend the most time, as email is easily accessible to them. The majority of respondents said that they always have their email program open while on the computer. Most feel that they accumulate too many emails, and many also feel that they send too many. Email overloads are said to be caused by external news sources, professional networks, messages from coworkers, and corporate messages.


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