TITLE

Moonves: CBS Will Play On a Digital Media Field

AUTHOR(S)
Steiner-Threlkeld, Tom
PUB. DATE
January 2007
SOURCE
Multichannel News;1/15/2007, Vol. 28 Issue 3, p17
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article discusses the video and web content initiatives of Les Moonves, chief executive officer (CEO) of CBS Corp. presented during the International Consumer Electronics Show in Nevada. He is confident that the company can work on its own through its innovated interactive content such as Paltalk.com and Ourchart.com. He describes his expertise in digital content environment, and affirms that he knows its effects.
ACCESSION #
24975745

 

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