TITLE

OLDER DEMOS SHOW TECH SAVVY, TOO

PUB. DATE
November 2006
SOURCE
Multichannel News;11/6/2006, Vol. 27 Issue 44, p26
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article reports on the 2006 Simmons National Consumer Survey conducted to adults aged 18-29, the Millennials, 30-39, the Gen Xers, and 40-59, the Baby Boomers on their adoption of advanced technologies in the U.S. Categories include 450 products from personal computers (PCs) to digital video recorders and voice-over-Internet Protocol service. Result shows that Gen Xers are most devoted to digital video recorders (DVRs).
ACCESSION #
24973753

 

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