DirecTV Visits MySpace For First Original Program

September 2006
Multichannel News;9/25/2006, Vol. 27 Issue 38, p44
The article reports that the weekly reality show "Project MyWorld" will be launched on October 2, 2006 by the direct-broadcast satellite provider DirectTV Inc. in the U.S. Such initiative is believed to attract and retain customers by featuring three young women celebrities from Los Angeles, California, including Shaina Fewell, Renee Intlekofer, and Taryn Southern. These celebrities are assigned with individual tasks involving entertainment activities through international travels.


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