TITLE

ESPN Mobile Strikes Out

AUTHOR(S)
Brown, Karen
PUB. DATE
October 2006
SOURCE
Multichannel News;10/2/2006, Vol. 27 Issue 39, p6
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article reports that Mobile ESPN has discontinued new sales on its sports-oriented cellular service in the U.S. in September 2006. Mobile ESPN finally decided to entirely stop its cell phone services after December 31, 2006 after eight months of sluggish subscriber numbers and questions about the business's viability. After that, the company will shift to a licensing model, offering its core content-presentation applications to the major cellular providers.
ACCESSION #
24972984

 

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