TITLE

Weather Channel Sets Sights on Series

AUTHOR(S)
Umstead, R. Thomas
PUB. DATE
December 2006
SOURCE
Multichannel News;12/4/2006, Vol. 27 Issue 48, p32
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article reports on the launch of two shows of the Weather Channel in the U.S. to increase its viewership ratings including the environmental show "The Climate Code" and talk show host "Beyond the Forecast". The ratings of both shows met the expectations of the network executives almost two months into their respective launches as revealed by Senior Vice President of Programming Terry Connely. The environmental show get a 0.22 percent rating while the talk show had a 0.23 rating.
ACCESSION #
24972874

 

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