HBO Plans '07 Broadband Launch

Umstead, R. Thomas
December 2006
Multichannel News;12/11/2006, Vol. 27 Issue 49, p56
The article reports that HBO Corp. has started talks with affiliates concerning on the launch of a broadband video service in 2007. Eric Kelser, president of sales and marketing for the subscription channel, said that the network is focused on offering a value-added service for affiliates, and not a direct-to-consumer play.


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