They're Taking Sling Shots

Steinert-Threlkeld, Tom
December 2006
Multichannel News;12/4/2006, Vol. 27 Issue 48, p22
The article reports on the business plan of Sling Media Inc., a digital-lifestyle products company, to start building applications and services that allow users of its hardware to interact with the television (TV) shows and Internet content they throw from TV to personal computer to mobile phone in the U.S. The San Mateo, California maker of the Slingbox has hired Jason Hirschhorn and Ben White, two former MTV Networks executives, to make the plan possible.


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