TITLE

Secrets of the stars

AUTHOR(S)
Holland, Pamela J.
PUB. DATE
May 2007
SOURCE
Pharmaceutical Representative;May2007, Vol. 37 Issue 5, p30
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article discusses the different fundamentals considered in honoring pharmaceutical representatives in the U.S. The fundamentals include calling on the right customers with the right frequency, delivering the right message in a creative and organized way, creating customer intimacy and proper communication with peers and district managers. It is stated that sales executives who have witnessed the yearly event acknowledged that those who reap the rewards have common characteristics.
ACCESSION #
24946542

 

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