TITLE

Environmental Hazard

AUTHOR(S)
Walsh, Bryan; Oda, Yuki; Sekiguchi, Toko
PUB. DATE
April 2007
SOURCE
Time International (South Pacific Edition);4/30/2007, Issue 16, p55
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
This article examines the career of former Sanyo Electronics CEO Tomoyo Nonaka, who tried to make the company a leader in environmentally friendly products. Her programs lost Sanyo money and eventually cost Nonaka her job. The author warns that the economics of green products still don't make sense for many items. It is expected that Sanyo will sell its losing divisions while focusing on its best product which is the rechargeable battery.
ACCESSION #
24882882

 

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