Welsh producers show Tesco they are worth it

March 2007
Farmers Weekly;3/16/2007, Vol. 146 Issue 11, p30
Trade Publication
The article reports that Tesco plans to increase the amount of local food from Wales it stocks in its Welsh stores following a road-show event that attracted 120 local producers keen to secure a listing with the retailer. Tesco, which already has a Welsh marketing manager, is recruiting a buying and technical team to increase the number of Welsh lines.


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